LiveProtected
LiveBrandProductPlatform
BlueSky Audio Group
A modern listening ecosystem — elevating the art of sound with intention.
Role — Founder · Brand Strategy · Product Design · Engineering
Next.jsTypeScriptTailwind CSSAuth.jsPrismaNeonVercel
Portfolio
LJ
Building brands, products, and digital experiences.
Selected work
Featured projects
Case studies with clear lifecycle status — live, in development, or protected where details stay private.
Live
LiveProductCommunity
Triple Take Anime
Three cousins. Three takes. Find your next anime through the arguments after the credits.
Role — Founder · Product Design · Full-Stack Engineering
Next.jsTypeScriptTailwind CSSAuth.jsPrismaNeonNetlifyWebAuthnJikan / AniList APIs
Prototype
PrototypeWellnessProduct
Ember
A side exploration into calm wellness product design — brand, UX, and a working prototype.
Role — Product Lead · Brand Identity · UX / UI Design · Product Planning
Product DesignBrand SystemsUX ResearchAI-assisted prototypingNext.js
In DevProtected
In DevelopmentAgencySystems
Web Development Agency
A shared foundation for every site we build — continuity, speed, and security by default.
Role — Founder · Product Architecture · Engineering
Next.jsTypeScriptTailwind CSSAuth.jsPrismaNeon
Approach
My process
A clear path from ambiguity to something that feels inevitable.
01
Listen
Understand the business, the audience, and the constraints before touching pixels or code.
02
Frame
Define the problem tightly. Align on narrative, success metrics, and what we will intentionally ignore.
03
Craft
Design and build in tight loops — systems, interfaces, and motion that feel inevitable.
04
Refine
Pressure-test with real use. Strip anything that doesn’t earn its place. Ship with intention.
Lab
Experiments & concepts
Unfinished ideas, prototypes, branding explorations, speaker concepts, and business coursework — the work that feeds the finished work.
About
I build things that feel finished.
I’m LJ (Lee Jones III) — founder, designer, developer, and creative strategist. I build owned digital products: public sites paired with private studios clients and companies can actually run.
I’m studying Business Administration at the University of Massachusetts while building BlueSky Audio Group, Triple Take Anime, and a web development agency with co-founder Jahmir Swopes. School sharpens how I think about markets and people; the companies are where that thinking has to hold up in the real world.
I work across brand, product, and engineering — and I use AI deeply in the process to move faster on research, prototyping, and shipping, without handing over taste or decisions. The through-line is the same: clarity, calm interfaces, and systems that stay coherent after the first impression.
Some work is public. Some stays limited by design — especially product and engineering details inside BlueSky. Either way, the standard is premium, intentional, and built to last.
Capabilities
Skills & technologies
The tools and disciplines I use to ship premium digital products.
Design
Product DesignBrand SystemsDesign SystemsPrototypingCreative Direction
Engineering
Next.jsTypeScriptReactTailwind CSSAuth.jsPrismaNeonFramer Motion
Strategy
FoundingProduct StrategyBrand PositioningNarrative DesignGo-to-MarketAI-assisted workflows
Contact
Let’s build something premium.
Open to select collaborations, founding partnerships, and product work that demands craft.